Why I’m Skipping The iPhone Duo And Why It Won’t Sell Well

The fancy iPhone Duo was announced this week and if you don’t already know, it’s a cool concept that others have done before: A phone that folds!

I like the tech of it and Apple often trails other developers then improves on their innovation. This seems to be the case with the Duo and I don’t begrudge Apple for doing it.

Let me get this part out of the way first because it is the main reason for the headline and both of my stances: $2000.

$2000 for a PHONE! Sure, it’s more than a phone, but it’s more money than laptops or tablets. It folds out to a tablet, but come on, why do we need that much screen for $2000? Many, many will buy.

And yet…..have you seen the economy? Maybe I am wrong and maybe sales to the top 10% of the country (and world) will be enough. Apple is smart and they know their numbers (although they miscalculated on the iPhone 17 Air and discontinued it less than a year after being released) so they could see enough sales happening.

I’m just highly skeptical. I could purchase the phone at that price, but I also think about all the other things I’d rather do with $2000 than have a status symbol in my pocket.

Also, the cameras! They have the same two cameras as the base model iPhones. Blah. I upgraded to the iPhone 17 Pro specifically because of the 4x/8x third camera and I love that thing.

This also makes me realize I’m dropping out of Apple’s demographic. So be it. In a year or two I need to upgrade my desktop (first generation Studio and it still gets the job done reliably) but gone are the days when I lust after the newest tech like this phone.

Would it be cool to have? Sure. Would I rather spend $2000 (plus $200 tax and AppleCare and and and) on a three week roadtrip across the US camping in National Parks and visiting friends? Hell yeah!